Cyber Monday is an annual online shopping event that takes place on the Monday following the U.S. Thanksgiving holiday. Created by retailers to promote e-commerce, the term was first introduced in a 2005 press release from the National Retail Federation's digital division. It consistently occurs between November 26 and December 2 each year, serving as a digital counterpart to the in-store Black Friday sales.
The event is notable for being one of the biggest online shopping days of the year, offering consumers widespread discounts and promotions across digital storefronts. Its establishment successfully capitalized on the growing trend of online shopping and has since become a significant revenue driver for retailers worldwide, influencing consumer spending patterns at the start of the holiday season.
Recently, Cyber Monday has been featured in news coverage alongside Black Friday, with media outlets comparing the deals available during both shopping events. Technology publications have highlighted how artificial intelligence tools are being leveraged to help consumers find better bargains, while market research firms have released new insights into changing shopping behaviors during these promotional periods.
The coverage reflects ongoing public interest in optimizing holiday spending, with particular attention to how consumers navigate the overlapping deals between Black Friday and Cyber Monday. These reports typically emerge in late November as both shopping events approach, providing contemporary analysis of retail trends and consumer strategies.
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