Aaron's is a prominent American rent-to-own company that provides furniture, electronics, and appliances. The company is distinct from the biblical figure Aaron, the brother of Moses, and is notable for its long-standing presence in the retail and financial services sector.
The company has gained recent attention for its significant involvement in professional motorsports. Aaron's has been a consistent sponsor in NASCAR, using the platform for major brand marketing and audience engagement.
This topic is currently trending due to a series of recent announcements concerning its partnership with Front Row Motorsports. Multiple news outlets have reported that Aaron's has reached a multi-year contract extension to continue its sponsorship of the racing team and driver Zane Smith for the 2026 and 2027 seasons, signaling a continued investment in the sport.
Latest related news
- Aaron’s Aces: Jaylon Cane, M.J. Dade, Montreal Connor, Avery Johnson - KNOE 2025-11-19 05:54 · KNOE
- Front Row Motorsports Reaches Multi-Year Extension With Aaron’s Rent-To-Own - TobyChristie.com 2025-11-19 04:12 · TobyChristie.com
- Aaron's Continuing Partnership with Front Row Motorsports, Zane Smith - Racing America 2025-11-19 03:34 · Racing America
- Aaron’s Rent-to-Own Extends Partnership with Front Row Motorsports and Zane Smith - Catchfence 2025-11-19 01:29 · Catchfence
- Aaron’s Extends With FRM, Zane Smith for ’26, ’27 - Frontstretch 2025-11-19 00:45 · Frontstretch
- Aaron's Expanding Relationship with Front Row Motorsports - Sports Illustrated 2025-11-19 00:40 · Sports Illustrated
- Goliath Becomes Exclusive European Business Partner for Crazy Aaron’s - The Toy Book 2025-11-19 00:19 · The Toy Book
- Aaron’s Rent-to-Own extends partnership with Front Row Motorsports - Jayski's NASCAR Silly Season Site 2025-11-19 00:14 · Jayski's NASCAR Silly Season Site
- Aaron’s Extends Support Of Front Row & Zane Smith - speed sport 2025-11-19 00:14 · speed sport
- Boys & Girls Clubs Honors Aaron’s for 10 Years of Giving - Association of Progressive Rental Organizations 2025-11-18 22:45 · Association of Progressive Rental Organizations