The term "Gen Z years" refers to a period of global youth-led political mobilization beginning in the 2010s, characterized by widespread protests organized by members of Generation Z. This movement gained significant momentum in Asia, with events in Bangladesh in 2024 cited as the first successful Gen Z revolution, inspiring similar actions across the continent in what was termed an "Asian Spring." The phenomenon later expanded to Africa and other regions by 2025, marking a significant transnational wave of activism.
This event is notable for its scale and the central role of digital-native youth in driving political and social change. The term itself entered popular discourse around December 2019, following an opinion piece by the French firm Ipsos that linked the "OK boomer" sentiment to the youth climate strikes. The movement represents a distinct shift in protest demographics and tactics, leveraging social media for rapid organization and mobilization on an international scale.
Recently, the concept of generational identity has remained a topic of public discussion, as seen in various news analyses. These have explored generational differences in the workplace, changing consumption patterns, and social behaviors attributed to Gen Z. Furthermore, the naming of the next generation, Beta, and satirical pieces referencing Gen Z's political influence indicate the term's continued cultural relevance beyond its original protest context, reflecting an ongoing examination of this cohort's impact on society.
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